Advertising call sheet



Aprii 2s, 1,925.

` W. E. PENTICOFF ADVERTI S ING CALL SHEET Filed June 14, 1924 PatentedApr, Ztl, m25@ UNIT-ED l letti'l 10F "Fll'l E,

wennen' n. rnnrreorr, or Francos rants, nrnnnsofra.

Application filed .lune i4,

.To all whom 'it Amagy con Cmnt.'

lle it known that i, il/vennen E. Penrioorr, a citizen oi the UnitedStates, resid ing at `l `ergus Falls, in the county et @ttor 'llail andState oi Minnesota, have invented certain new and usegtulTiniproveinents in Advertising @all Sheets, of which the 'following` isa silieciication.

rlhis invention relates to improvements in hotel call sheets and has asits primary ob `iect to provide a call sheet so constructed that it Willconstitute a valuable advertising medium. As is Well known, it iscustomary, in hotels, to provide, daily, a sheet upon which the clerkmay write the room number which is to be called at any hour requested bythe guest occupying such room, and ordinarily these sheets are loose andpossess no advantage other than that contemplated by their ordinaryusage and,'thereiore the invention contemplates providing a number ofsuoli sheets, a backing therefor, and means providing tor display otadvertising matter.

JZinothnf object ot the invention is to so construct 'the article thatthe advertising matter will be clearly presented to the view of: theguests standing at or approaching the desk or counter ot the hotelclerk, the call sheets of the article being, on the other hand, arrangedso as to be readily observed by the clerk.

Another important object oit the invention is to provide means fore'liectually protect-` ing the advertising` matter from detaeement andyet provide for ready substitution of one card ot advertising foranother card.

In the accompanying drawings:

Figure l isa perspective vieiv of the advertising call sheet embodyingthe invention.

Figure 2 is a vertical sectional vieiv through the article taken on theline 2-2 of .Figure l, looking in the direction indicated by the arrows.

rThe article comprises a base or backing indicated by the numeral i andwhich may be ol cardboard, liber board, metal, or, in Ytact, anymaterial found suitable tor the purpose, the backing being preferablylight in Weight and yet oit a relatively stift material. The saidbacking or base is of rectangular form and a binding` Q ot leather,leatherette, or any other suitable material, is applied about the marginot the backing and united thereto as, 'for example, by stitch ing, asindicated by the numeral 3. The bindingl 2 is applied about the marginset 1924i. serial no. vienes.

the backing so `as to cover the edge oi the backing and extend over theupper and under `faces of the said backing at the-man ginal portionsthereof, and preferably, the portion ot the binding which entendsbeneath the backing will be ot sutlicient width to lirmly sustain thearticle when it is laid tlatupon a counter or other flat surface. Itdesired, the binding may be in the form et a sheet oi suitable materialentirely covering the under surface ot the backing and having itsmarginal portions turned over the margin of the backing l.

rllhe line ot stitching 3 serves also to marginally secure, upon theupper side of the backing l, a sheet or pane i oit Celluloid, or anyother transparent material Jfound suitable for the purpose, and thissheet or pane, beingsecured at its Ylateral and one transverse edges,constitutes, in connection With the backing l, a pocket in which isremovably inserted a` card 5 bearing one or more advertisements asindicated by the numeral it will be observed by reference to thedrawing-s that the sheet or pane l is located at-one end of the backinglV and that the mout-h of the pocket `formed by this sheet is presentedtoward the opposite end of the said backing.

The numeral 7 indicates a pad ot call sheets each ot which is printed orruled to provide vertical blank columns indicated by the numeral 8. ritthe upper ends oit' the columns are printed hours and fractions othours, as indicated by the numeral 9 and beginning, for example, at G A.M. and ei;- tending to noon, and between the upper and loiver ends ofthe columns there are printed other hours and fractions thereofindicated by the numeral l0, which may run, for example, from l A. M. to5.45 A. M. The call sheets do not ditier materially from the ordinarycall sheets employed in hotels, and by reference to Figure 1, it will beobserved that the sheets are disposed, in a bank, upon the upper tace ofthe backing l, so that the top of the sheets will be located at themidportion ot the backing l, the advertising card 5 being liken'isepositioned, so that the said advertising card may be readily consultedby one standing in 'iront of 'the clerks counter or desk, and, on theother hand, the clerk may readily consult the call sheets.

ln securing the bank o'l call sheets to the backing l, the said backingis .formed with openings il and the sheet or pane t is likelOl) wiseformed with openings 12, the said openings 1]. and l2 being inregistration. Bolts 13 are fitted through these openings with theirheads le flush with the under tace of the backing l, and thumb nuts l5are fitted onto the bolts and may be tightened to bear against theuppermost call sheet of the bank or pile. 1 In view of the tact that thebolt-s 13 pass through the backing l, the free margin et the sheet orpane /l and the upper marginal portion ot the bank of call sheets 7, andthe said upper marginal portions of the said sheets 7 overlap the treemarginal portion of the sheet or pane Ll, the mouth ot the pocket inwhich the advertising card 5 is housed, is substantially closed so thatthere is no likelihood ot' its mischievous removal, although when it isdesired to substitute one card for another, the bolts i3 may be readilyremoved, the old card withdrawn, and the new card inserted, and theparts then reassembled and clamped by the bolts.

It will be readily appreciated that the article possesses 'ommercialvalue inasmuch as one operating` under the invention may solicitadvertising, print the saine upon the advertising card 5, and distributethe same gratis to hotels with the understanding that they will make useof the device and properly display the same for a predetermined periodot time as, 'tor example, one year, a supply ol call sheets snliicientfor such period ot time being given with the article.

It will be understood that any part of the article may be made of anysuitable material and that the article may be made in various sizes. Itwill also be understood that the call sheets may be secured in place insome manner other' than that illustrated in the drawings.

Having thus described the invention, what I claim. is:

l, An advertising device comprising a backing sheet, a sheet oftransparent material marginally united to the said backing sheet andforming, with the backing sheet,

a pocket, an advertising medium tted into the pocket with its displaysurface visible through the transparent sheet, the medium being soarranged that the advertising matter will be readable from one end otthe device, and a call sheet secured upon the backing sheet and readablefrom the other end olf the device.

2. An advertising device comprising` a backing sheet, a sheet ottransparent niaterial marginally united to the said backing sheet andforming, with the backing sheet, a pocket, an advertising medium iittedinto the pocket with its display surface visible through the transparentsheet, the inedium being so arranged that the advertising matter will bereadable 'from one end oi the device, and a call sheet secured upon thebacking sheet. and readable from the olher end of the device, the uppermarginal portion ot' the call sheet overlapping the mouth ot the pocketwhereby to substantially close said mouth.

2l. n advertising device comprising a backing sheet, a sheet ottransparent inaterial marginally united to the said lia-cl(- ing sheetexcept at one edge and forming with the backing sheet, a pocket themouth ot' which is located at the said tree edge ol the.said'transparent sheet, an advertising medium fitted into the pocketwith its display surface visible through the transparent sheet andreadable from one end ot the de.- vice, a plurality of call sheetsdisposed upon the upper side of the backing sheet with their uppermarginal portions overlapping the free edge portion ot' the saidtransparent sheet, and securing means fitted through the backing sheet,the said freel marginal portion of the transparent sheet, and the saidcall sheets and preventing removal of the said advertising medium.

In testimony whereof I affix my signature.

VELDON ll. PENTICOFF. [L sul]

